About Us

There are many jewellery stores, so what sets us apart?

Lejend Diamond Jewellery, family-owned and operated since 1989, is proud to celebrate 34 years of exceeding expectations in the Durham Region. We help our customers commemorate life's most important occasions by proudly offering the very best in luxury jewellery, fine timepieces and breathtaking gifts. The Lejend name has become synonymous with quality and distinction.


Expert Advice

We are proud to employ jewellery professionals to provide skilled and expert service to you. Our employees are accredited Jewellery Professionals from the HRD, Grading Specialists and Graduate Gemologists and Coloured Stone Specialists. Also we only work with highly trained and educated professionals in the field of fine jewellery, gemstones and timepieces.

Family Appeal

We are a family-owned and operated business that has been serving the Durham Region for 34 years, including 26 years at our Courtice location. We build our business from the ground up and are very proud of the relationships we have made with our clients and suppliers over the years. We support the local community through many charitable events and sponsorships and look forward to continuing this with each coming year.


Our clients, the true representation of Lejend Diamond Jewellery, are the most valued group of people in our company. We strive to express our commitment to exceeding the expectations of every client by providing the best service possible. This includes taking the time to educate you about gold, diamonds and precious stones and also complimentary services like gift wrapping and V.I.P. email discounts.


Lejend Diamond Jewellery maintains rigorous standards of performance and has been doing so since 1989. We are here to stay and proud of our continuing education in the field of fine jewellery in order to pass our knowledge onto you.